Link Building
One of Google’s key ranking elements is links. How credible do you feel your profile is? Join forces with a link-building business that has a track record of gaining high-quality links through outreach, content creation, and digital PR.
Building Authority
Link Relevancy
Detailed Reporting
Frequently Asked Questions
Link building is the process of amassing quality inbound hyperlinks from other sites to your own for the sake of making your site more visible to search engines and visitors.
We use a variety of tactics that all revolve around outreach. We contact relevant and authoritative websites across the internet to get our clients listed on resource lists, blog posts, news articles, and requesting websites to fix their broken links. We find creative ways to pitch story ideas and will even create infographics or content pieces that we call “linkable assets”, to provide valuable resources for websites to link to.
We use a variety of proprietary and third-party tools to identify high quality link prospects that are likely to make a significant impact in our clients search positions. We always have the latest technology at our finger tips to give our clients an advantage over their competitors.
Links that have a do-follow designation means that the website containing the link is vouching for the website being linked to, allowing the search engines to follow and pass link equity credit. Links that have a no-follow designation means that the website containing the link is telling the search engines that they will not vouch for the quality or authoritativeness of the webpage being linked to, notifying them to not follow through to the website, thus not providing link equity credit. All natural link profiles have a mixture of both of these types and several of the web’s top publishers place a no-follow designation as standard policy.
This will vary from website to website, industry to industry. Every website has a different starting pointing as they usually don’t have the same exact link profile as their competitors. It typically can take up to 6 months to see significant movement, more or less depending on the starting point and the level of effort invested in the campaign.
Links remain one of the most important search engine ranking factors in Google and Bing. Most search marketers understand that the content of a website is important, but what sets websites apart are the links that point to them. Links act as a vote of confidence from one website to another, essentially vouching for each other to signify that the content contained is important.
There are numerous SEO companies that claim they do link building. They tell their clients that they will write blog posts and websites will link to them. Where they miss the mark is that they usually don’t publicize the content and thus links never really materialize. We excel at outreach to webmasters, bloggers, and journalists. Not only that, our proprietary methods of identifying quality link targets get our clients noticed and generate authoritative links that propel them in the search rankings.